Tag: Christmas

New Sublimation Blanks = Great Holiday Gifts

beltbuckle1_lThe holidays are coming,  and one thing that is always true about the holidays is that people love personalized gifts.   EnMart has added some great new sublimation blanks to our offerings this year.  We’re sure one of these new items will make the perfect gift for someone on your gift list!

Belt Buckles – Our belt buckles can be easily personalized with sublimation.   The sublimation insert is large enough that the image can be clearly seen,  but not so large that it looks like the gift recipient is wearing a championship belt of some kind.   All buckles are made of brass and accompanied by a sublimatable insert.

State Ornaments – While we don’t yet carry every state,  our stock of state ornaments is growing.   Celebrate the sun with an ornament in the shape of Alabama or California or Florida.    Show your midwest roots and display an ornament in the shape of Illinois or Michigan.    Create ornaments to celebrate a favorite vacation spot or to commemorate a hometown that may now be far away.    Keep in mind,  this item can also be used as a luggage tag or a souvenir.

Pendants  – A personalized necklace is something anyone who wears necklaces would be sure to love.    Available as both a square and a round,  these pendants have patterned embossed back and are recessed to accept an aluminum sublimation insert.    Sublimate a family picture,   a favorite saying,  or simply an intriguing design to create a one of a kind piece that is sure to be treasured.

Pet Tags – Don’t forget Fido or Fifi when handing out the gift wrapped packages this year.     Sublimatable pet tags are a great way to identify your pet and give them a bit of style.   Our pet tags are aluminum and can be printed on both sides.    These tags are also great options for key fobs,  luggage tags,  zipper pulls or necklaces.

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Capitalizing on Holiday Cash

SantaMoney1-300x199The holidays are the time of year when people are not only looking for unique gift ideas,  they’re also looking for holiday decorations for their home and/or business.   Sublimation is a great option both for gifts and for holiday decorating,  as it offers a wide range of options and allows the creation of personalized items as well.    If you have a sublimation system,  you could end your year profitably by capitalizing on the holiday cash that’s waiting to be captured.   Here are a few ideas about how that can be done.

1.  Show examples –  If you have a brick and mortar store front,  decorate with your own personalized ornaments and other items.   If you sell online,  create a Pinterest board or an ideas page on your website which showcases the many sublimated decorating and gift options available.    Even if you have a brick and mortar store front,  I would recommend using Pinterest as well.   A simple search will show you a lot of people creating holiday decorating boards,  and they have to get the pins they’re saving from somewhere.  It might as well be your board of holiday decorating ideas.

2. Generate some publicity – Although gift guides are usually put together months in advance,  it’s always a good idea to search out any in your area or target market and see how you can get included.   If your market is local,  television stations,  regional magazines and newspapers are fertile ground for free publicity.  Come up with an idea for a short segment on unique decorating ideas for the local morning show,  or create a list of the top ten personalized gifts for the local paper.   Local media tends to like spotlighting local businesses,  and providing a seasonal bit of news will help both them and you.

3.  Push personalization –  When I was a child,  a mug with my name on it,  or a puzzle that showed a favorite photograph would have been a treasured gift.    Personalization doesn’t have to be confined to gifts, however,  it can also extend to home decor.   Who wouldn’t like a ceramic tile mural with a Christmas theme or a personalized plate to celebrate Baby’s First Christmas?   Remind your customers frequently that you can create unique, personalized items for a reasonable cost.

4. Don’t forget pets –  There’s many a Fido or Fluffy that has a gift under the tree on Christmas morning.   If you let people know that you can do items like pet tags and pet bowls,  that gift might well come from your business.

Twas The Night Before Christmas – Sublimation Style

Twas the night before Christmas and all through the shop
All the printers were printing and going non-stop
The pressers were pressing with all of their might
For presents, for Christmas, were needed that night

The t-shirts were folded up neatly and boxed
And dreaming of sublimation transfers that rocked
And mamma in her apron and I in the same
Were printing sports jerseys with numbers and names

When out front of the shop there arose such a clatter
I sprang from my work to see what was the matter
Away to the entrance I stumbled pell-mell
Threw open the door and screamed out “What the … bell?”

I clung to the doorframe, exhausted and drawn
Wondering where all the daylight had gone
A miniature sleigh, and Santa, plus eight
Reminded me quickly that orders were late.

 

The little old driver, that lively St. Nick
Cried, “Bring me those orders, and move them out quick!”
Bring mousepads, bring mugs and t-shirts galore
Bring bookmarks and puzzles and tote bags and more!

Now Printer, you know this, stop looking so ill
There’s children, world over, with stockings to fill
Bring jerseys; bring car flags, and maybe a plaque
But hurry, please hurry and fill up my sack!

I’d never made claim to being an elf,
But found, by St. Nick, I could not help myself
The printers sprayed color, the heat presses pressed
And presents were finished for Santa’s great quest

The last transfer was printed, the last item dyed
When I turned to find Santa smiling by my side
“Printer you’ve done it!” he said with a grin
And his sack started bulging as the last gift went in

Whether mugs for a latte, plain coffee or tea
A puzzle, a clipboard, a box for jewelry
A key chain or shirt with a logo so bright
There’ll be happy children with gifts made this night

How Santa’s eyes twinkled, his belly it shook
As he gave me the kindest and nicest of looks
His laughter was merry, his praise much desired
My gifts had passed muster and were much admired

As I stood in my shop, all the gifts finally made
The stress of the holidays started to fade
Personalized gifts, sublimated, jolly and fun
Would delight gift recipients, every last one

With a wink and a nod Santa sprang to his sleigh
Gave a flip of the reins and was flying away
His bag bulging with presents, his sleigh loaded down
He set off to being joy to every city and town

I laughed as I saw him, that jolly old elf
Flying off with gifts made by my very own self
With his bag full of pet tags and beer mugs and all
I waved as he flew off and then heard him call

Hey Printer, keep working, there’s always next year
And I’ll be returning now never you fear
Until then, keep printing, with colors so bright
Merry Christmas to all, and to all a good night!

Sublimation for the Holidays

I know it’s hard to start thinking about Christmas when some parts of the country are still dealing with record high temperatures,  but now is the time to start thinking about what to offer your customers for the holidays.   Customers who are looking for new decorations or a unique Christmas gift may already have started early.   You need to have your stock in place now so you can fill those holiday orders when they come.

One perennial favorite for Christmas is, of course, ornaments.    EnMart carries round ornamentsoval ornaments and heart ornaments.   All are ceramic and suitable for sublimation.   They would be a great product to offer a customer who wants a personalized ornament,  or for someone creating a theme tree,  who may need ornaments all relating to a single theme.

Personalized mugs or steins can also be a great addition to the yearly holiday gathering.    Whether it’s a brunch with hot chocolate,  in which case personalized 11 oz. mugs would be a hit,   or a carol singing party,  with steins of hot cider at the end,   personalization can add that extra decorative touch.

There are also lots of great ideas for personalized gifts for business people.   A personalized business card holder is a classy way to carry cards without them getting smudged, wrinkled or lost.    Those who have a longer commute might appreciate a personalized travel mug.   A personalized message board could take pride of place in someone’s office.    Someone who is abandoning the briefcase might appreciate a personalized canvas bag.

Whatever sublimated items you decide to offer,  the trick is to remember that holiday gift giving and decorating is being planned now.  If you wait until Thanksgiving or the beginning of December you may miss out on potential holiday sales.  If you plan ahead and have a list of holiday gift ideas waiting for your customers,  you may find that your sales figures make it a very happy holiday season for your business.