Tag: blanks

Common Questions About Sublimation

Getting started with sublimation is really pretty simple,  but there are some common questions that people always seem to ask.   Since,  we know,  from talking to customers,  that people who are thinking of getting into sublimation do a lot of research online,  it seemed like a good idea to answer some of these common questions in a blog post.   So that’s what we’re going to do.

Common Question #1:  What does it cost?   First of all,  there are the costs of buying the equipment and the inks and the blanks and heat press and paper you’ll need to get started.    Often you might be able to find a package that will allow you to buy those items bundled together at a discount.     So that’s your initial cost to get set-up and ready to print.   What many people forget or calculate incorrectly,   are the costs that come along with setting up a business.  Overhead,  salary,  electricity,  heat,  all those things have to be considered when figuring out what having a sublimation business costs.   Sawgrass has done a terrific post on this subject for those who want more detail.

Common Question #2:  What should I charge?  A perennial problem for people who do creative work is figuring out what to charge.   Some use a formula,  their cost times a certain amount.   Others add up all their expenses and then figure out how much they need to make per hour to cover their overhead costs and salary.   One issue that can occur,  whatever formula used,  is that the business in question is charging less than the market will bear.   Leaving money on the table is never a good idea,  so make sure you know your market and what sort of prices your competitors are getting.   You can read more about how to set your prices in this post.

Common Question #3:  Is sublimation hard?  This is a question that can be answered in a couple of different ways.   One answer is this:  when compared to other decoration disciplines,  sublimation probably has the smallest learning curve and the shortest time from set-up to production.   Another answer is this:  Sublimation does require at least a basic knowledge of graphic software,  a comfort with working with a heat press and the ability to conceptualize designs.   For most people, sublimation should be pretty easy to learn and do.   The big trick is avoiding sublimation intimidation and getting yourself to take the first steps and try decorating some blanks.

Common Question #4:  How many items can I print per kit of ink/pack of paper?  Honestly,  if there’s a common question we dislike intensely,  it’s this one,  because of all the variables involved.   Things like your printer settings,  the size of the items being sublimated,   and other factors that will vary from shop to shop make it hard to give a precise estimate.   Generally,  we decline to speculate,  simply because it’s often assumed that what we’ve said is written in stone and not our best guess.

3 Things That Make Products Suitable for Sublimation

A common question we’re often asked is what sorts of things can be sublimated.   The questions can range from “Can I use sublimation on a dark shirt?”  to “Are the mugs people use for sublimation special?” to “I found this piece of barn wood/antique tray/glass bowl,  can I sublimate it?”.  The common theme of all these questions is that people aren’t quite sure what products can be sublimated and which can’t or aren’t suitable,  and they’re looking for some guidance.    Basically,  when it comes to determining whether or not something can be sublimated,  it’s about three things:

Thing 1:  Color

As much as we’d all like it to exist,  there is no white ink option for sublimation.   This means there is no way to put a white underbase down.   A white underbase allows for printing of colors on dark shirts,  since the inks actually print on the underbase and not the shirt.    The lack of a white ink option to lay down as an underbase means that sublimation must be done on light colors.   Keep in mind that the ink dyes the fabric when set with heat,  so using any color shirt other than white will change the color of the ink to some degree.

While there is currently no option for direct sublimation, printing the transfer directly on the shirt,  when it comes to dark colors,   there are options for printing a sublimatable material and then transferring that to the shirt.    Our fabric sheets might work in some cases.   There are other thinner options for things like t-shirts that can also work.  There are also a few spray coating options out there  that claim to perform the function of a underbase. Do keep in mind,  however,  that these options are more in the nature of a transfer or a carrier and will have a hand and feel different that actual sublimation would.

Thing 2:  Coating

If you’re working with a 100% polyester light-colored t-shirt,  coating doesn’t matter and isn’t needed.  Where coating is vital is when you’re dealing with hard goods.   Any hard good, a mug, bag tag, key chain etc.  must be coated with a poly based coating that works with the sublimation ink.  Without this coating the ink will not transfer well and will certainly not be permanent.

There are two options for getting a coated hard good.   One option is to buy blank items that are already coated,  which means you can simply print your sublimation transfer and proceed to sublimate the item.   The other option is to purchase a sublimation coating spray or liquid and coat the item to be sublimated yourself.   While the do it yourself coatings expand the range of items which can be printed through sublimation,  getting the coating on evenly can be tricky.   If the DIY coating drips or is uneven,  then the finished print will have issues as well.

At EnMart,  we tend to recommend buying pre-coated items,  simply because we’ve seen how tricky it can be to get the sprays or liquids on evenly.    The advantage of a pre-coated item is that it was coated in a factory,  by specialized equipment designed for that job.   While it isn’t always the case,  pre-coated items are more likely to have an even coating and be free of issues that an uneven coating can cause.

Thing 3:  Heat and Pressure

An essential ingredient for sublimation is heat.  Without heat,  the ink won’t sublimate properly and the print won’t transfer.    Anything that is going to be sublimated must be able to stand up to the heat of a heat press or a convection oven,  most likely temperatures somewhere between 350 and 400 degrees.   Anything that would melt or warp at those temperatures is not suitable.   That’s why sublimation isn’t often done on plastic items,  they melt at the temperatures that are required.

Pressure is another essential ingredient in the sublimation process.   When an item,  like a mug,  is sublimated in a convection oven,  the transfer is held to the mug with a wrap.   The wrap is usually as silicone band which latches around the item and holds the sublimation transfer securely to it.   A heat press,  which works by latching closed around the item and providing heat also applies pressure to the substrate.  Anything that is thin or fragile will not stand up to the pressure involved and may shatter.

 

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Sublimation Section Update

sublimation blanksIf you haven’t been to the sublimation section of our website lately,  you may want to pop in and take a look.   We’ve added some new things and rearranged things a bit to make it easier to find the items you want to purchase.     Today I thought I’d give you a brief tour.

First let’s start with the sublimation blanks section,  as that has probably had the biggest overhaul.    We added some new items,  like blank fabric and Christmas stockings and also now include Vapor Apparel in the sublimation blanks section.    If you’re looking for mugs,  mousepads,  t-shirts or ornaments,  this is the section to visit.

In the sublimation ink section,   you can find all the ink you would need for your Ricoh or Virtuoso sublimation printers.   Inks are sorted by the printer for which they are intended.   If you have an Epson printer,  or don’t see the ink for your Ricoh printer on our list,  please contact us and ask about it.  We sell all currently available Sawgrass inks, and can obtain and stock anything that isn’t in our current inventory on request.

We are proud to say we still offer Mpres Paper,  the only paper we carry and exclusive to EnMart.    The paper is still getting rave reviews on our Facebook page.   It’s a great paper and one we not only sell,  but use as well.   If you’re interested in a sample,  send your request with address information to mpres@myenmart.com.    We’ll be happy to send you a sample via USPS.

Finally,  we should talk about the sublimation accessories category,  which has also had some new arrivals.  We’ve added individual PFTE pressing pillows as well as a pressing pillow kit.  We also have waste ink collectors,  heat tape and mug and bowl wraps.  If you need items to make your sublimation go more smoothly,  this is the category to visit.

 

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