Have You Considered Sublimation?

Many people consider sublimation to be a great add-on solution.   People do screen printing and sublimation or embroidery and sublimation.  While sublimation is a great companion for either embroidery or screen printing,  it can also be a great solution for times when screen printing and embroidery may not be suitable.    There may be occasions when a job simply won’t work within the disciplines of embroidery or screen printing,  but you don’t want to turn the job away.  In those instances,  the appropriate question to ask your customers might well be “Have you considered sublimation?”.

Take for instance,  a customer that has very intricate artwork with small lettering or lots of colors.   Those who embroider know that small lettering can be almost impossible to sew out properly.    Lots of colors and color changes can also slow down the sew-out,  or the creation of a screen printed design.   Since sublimation is photo realistic,  creating intricate artwork with small lettering or lots of colors is quite simple.  As long as the design is sized correctly so all the elements can be read,   the artwork can be printed and pressed on a variety of garments or blanks in very little time .

Sublimation also works with gradients or fades.   While these techniques for playing with color can create a wonderful design,  they aren’t always easy to duplicate.   Because a sublimated transfer is simply a print out,  gradients and fades can be reproduced as they were designed.   Of course,  there may be some variance depending on the printer and ink used,  but sublimation may be the perfect option if you’re working with color gradients or fades.

While sublimation is a great decorating solution for garments and many poly coated substrates,  please do keep in mind that it only works with polyester garments and substrates with a poly coating.    You can sublimate garments that are a mixture of polyester and some other fiber type,  but the end result will be a more distressed look,  as the sublimation ink will only dye the poly fibers.  You cannot sublimate any hard good that is not poly coated.

For many people,  sublimation is a valuable decorating technique to have in their arsenal of product and service offerings.    Sublimation can be used in situations where other decorating techniques might not be suitable,  and can also expand the offerings of many shops through the inclusion of sublimated hard goods.   To learn more about sublimation,  please download the Dye Sublimation Guide from the EnMart website.    If you’re looking for a relatively inexpensive way to get started with sublimation,  check out EnMart’s QuickStartR package.

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